- Created: Thursday, 21 May 2015 22:13
Although we would love to be a in a position where we could grab some Twitter stock, we would love to also express that we also bleed aqua. We love twitter here at BHIVE and include it into all of our consultations as well as in the social media marketing mix. When it comes to "social selling", relationships are key. Building relationships on-line are similar to offline. There is an introduction, a courtship and then, with the right magic dust, the start of a beautiful and profitable relationship.
Twitter holds a very strong position in perhaps the most part of the relationship building process, the introduction. Very light on it's feet, quick and yet profound. Unfortunately, Twitter, like Facebook, and YouTube has what we call Google Fever. Where it's revenue model is centred around ads for an audience that is not there for ads. We explain this a little more concisely within our brief clip below.
At BHIVE, we are working tirelessly in finding a solution that will ultimately position our favourite little aqua bird above it's competitors. We publicly state our love and affinity for such an incredible product, which for the most part many of those who still bleed the other blue, quite don't get yet. It is unfortunately, that something so simple and profound is overseen for a need to push ads. Now, if brands only knew how to maximize this position in light of a relationship building model, may be they can see the world of social through our eyes. Right brain standing room only.
In any case, we would like to share a recent post by Chris Sacca, that has inspired this short declaration and commend him for his loyalty and successes with lowercasecapital.com. We would love to have a conversation with you Chris. Our lab, is currently seeking both capital and visionaries such as yourself.